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The new collection of Sandra Švédová FAKE RULES tears down existing fashion rules

Getting married in a nightgown, or perhaps topless? Boredom has no place in Sandra Švédová's collection

Martina Šmalclová
21.Jul 2019
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1 minute
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Wedding dresses as part of a daily wear

If you believed that wedding dress would never be a part of your daily wardrobe, or that you couldn't walk to the altar in a nightgown, the luxurious FAKE RULES collection will convince you the opposite is true!

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Martina Šmalclová
fashion editor
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Ornella Koktová
Móda proti proudu

Názor PROTI PROUDU: Martina Šmalclová

Minimalism, purity, sophistication

All the know-how that Sandra Švédová leans on while creating her models draws on her mother's lifelong work and her own studies in the Studio of footwear design at the Tomáš Baťa University. Her work is characterized by minimalist and clean lines with attention to detail, and the luxurious collection FAKE RULES is no exception.

Live vernissage

20 models presented Švédová's unique and beautiful designs, whose trademark was lightness and subtle elegance, in form of a live vernissage. FAKE RULES carries in the spirit of nude, gray and white tones, and it is obvious at the first glance that the talented designer worked only with the finest materials this time.

Luxusní vila na prodej v okolí Prahy - 320m
Luxusní vila na prodej v okolí Prahy - 320m,

Appearing on the catwalk were, among others, the presenter Monika Leová, I. Czech Vice-Miss 2009 Tereza Budková or Czech Miss Earth 2014 Nikola Buranská. The latter was not trying to conceal her enthusiasm about the model she was wearing.

“I was absolutely stunned by the collection, all the models were very impressive. My dress underlines feminine curves, it's made of a top quality material and I feel really great in it.”

With the FAKE RULES collection, the designer made everyone present familiar with the overall transformation of Sandra Švédová Design, and we are already looking forward to seeing her new models, created in line with this whole new concept.

Martina Šmalclová

Názor PROTI PROUDU: Ornella Koktová

This might have been the first time I've heard about Sandra Švédová, but I'm certain it won't be the last. With its name, the FAKE RULES collection accurately reflects the theme of "wedding upstream". So if you're looking for a non-traditional wedding look, you've just hit the jackpot.

From my point of view, the most playful and also the most interesting model is the one that consists of a transparent body top and a white skirt. Just imagine the wedding guests' expressions. The parents will be shocked! Well, it -is- quite over the top to walk your topless daughter to the altar... As I said, nothing for the weak of heart.

However, a lace dress falling all the way to the ground, subtly covering everything that should be covered, that's a whole new story. Easy to fall in love with!

Ornella Koktová
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